educe verb (transitive) to evolve or develop, especially from a latent or potential state.
Exploration
In today’s world, connection happens through countless physical, digital, and environmental interactions. We work across any combination of these interactions. By mapping people’s experiences, needs, and expectations, we gain the right foresight for action and discover strategic insights that can define direction.
We apply groundwork methods such as co-creation, user experience mapping or product road mapping, and low fidelity prototyping to anticipate how people may be affected by processes, products, and services.
Research
Our human-centered approach places the needs, wants, and unique circumstances of the end user at the core of our design process.
We utilize various well-established design research methods to better understand people, processes, services, and products, and to help us gain new perspectives and elicit valuable insights.
Design
Our design team is equipped to design across digital, physical, and environmental experiences. We collaborate closely with our clients, applying a process of iterative prototyping for inquiry, discovery, and validation of ideas, to deliver design outcomes that are content-rich and flexible.
We put emphasis on fusing client visions and user needs, creating coherent frameworks and design solutions that can scale and evolve over time.
Communication
When it comes to communicating information, it is easy to forget the importance of the written word, as well as its interplay with the medium it is written in.
Drawing from a vast experience, when working with various mediums and different communication strategies we help you refine your message and communicate with your audience clearly and effectively.
Development
When working with digital projects, we examine what technology works best for our client and the project. We are fluent in a multitude of digital languages, and we are equally comfortable developing custom solutions as we are working with existing frameworks and environments.
With a broad experience and insight into digital products and innovation, we advocate for digital sustainability. We develop lean, modular, and adaptable solutions, and can respond to the ever-evolving field of technology and behaviors.
We build lasting relationships with the people we work with.
Social Impact
Designing new solutions, systems and strategies to address the needs and aspirations of communities less served. We help social impact clients harness existing skills and expertise. Through research, design and exploration services we work with these clients to discover products, services, and strategic frameworks that can generate benefits for the communities they serve.
Examples of our social impact work